Adriane Berg

Adriane Berg, Esq., is a captivating writer and speaker and a pioneer in the field of longevity and aging. She is the founder of Adriane Berg & Associates, a firm that helps companies market to the boomer and mature generations.

Ms. Berg is the host of Generation Bold: The Fountain of Truth, syndicated on BIZTALK Radio. She is a well-known advocate for successful aging with multiple appearances on the Oprah Winfrey Show, Good Morning America and other national shows. She is a New York Times Age Boom Fellow and author of 14 books including How Not to Go Broke at 102: Finding Everlasting Wealth and The Totally Awesome Money Book for Kids.

She is also an attorney and helped found the National Academy of Elder Law Attorneys, advancing the concepts of longevity planning and longevity law in the financial and legal professions. She was an editor of the Law Review, NYU School of Law, where she earned her JD degree.

Her many awards include an Emmy for her TV work and—one which she considers more important than that—a 5-year Facilitator Acknowledgement for her work with children at Good Grief, a nonprofit that provides support to young people and families after the death of a mother, father, sister or brother.

Learn more about Adriane at

Listen to Adrian’s Generation Bold Radio Show at

Aging for Beginners

The Happy Prisoner: The Ultimate Secret of Enjoying Sequestration

Learning to be alone with yourself is important for life. The quarantine has challenged many to find peace…and happiness…in their alone time

Aging for Beginners

Why Are Grandma and Grandpa Wearing Masks? A Story for Very Young Children

It’s frightening and confusing for children when grandparents show signs of aging or illness. How to keep them calm.

Aging for Beginners

I’ve Grown Accustomed to Your Mace: How to Get Out of Your Exercise Rut

There are many fascinating ways to stay fit beyond the treadmill. Search and you’ll find an ancient mace, gorilla bells, hula hoops and more.

Aging for Beginners

How Coronavirus Might Save Your Life

A silver lining for coronavirus. It is shining a light on the self-defensive things we know we should do but perhaps have ignored…especially for the elderly.

Aging for Beginners

My Ultimate Secret to Beautiful Skin

The Bulgarian secret to beautiful, smooth skin… straight from a rug dealer in Moracco. My international story of beauty discovery.

Aging for Beginners

What’s On Your Second Bucket List?

Go beyond the “insta-moments” when you travel with these ideas for pursuing hobbies abroad, meeting like-minded people and connecting with local culture.

Aging for Beginners

OK Boomer: Have the Age Wars Begun?

“OK Boomer” is more than the newest phrase. It is a battle cry of generation and age warfare. But boomers can stop it. We’ve seen it before.

Aging for Beginners

Food for Skippy: Doggie Bags Boomer Style

In today's "PC world," even a simple doggie bag has taken on new meaning.

Aging for Beginners

Dental Tourism: The Good, the Bad and the Molar

Don’t risk bankruptcy due to health-care costs. Consider medical and dental tourism. Great care can be had for a fraction of the cost.

Aging for Beginners

The Language of Longevity: Why Age Words Matter

How you describe yourself—and how you perceive yourself— determine how you feel and behave at any age. Forget infirmity…focus on vitality.

Aging for Beginners

Start Now to Be Who You Want to Be

The new world of longevity starts with one decision—who do you want to be in the later stages of life?

Aging for Beginners

The Downsizing Chronicles: The Agony and the Ecstasy

Downsizing guru Marie Kondo has got it wrong. For folks of a certain age, the "joy-ploy" doesn't always work.

Aging for Beginners

Will Scientific Breakthroughs Make Living Past 100 a Given?

New world of life science research is ending aging as we understand it today. New “BioAge” test and more.

Aging for Beginners

Coming of Age…Again Will Co-Housing Help Retirees Retain Community?

Communes are back for baby boomers, providing community plus support for aging individuals. Like the old days, the residents set the rules.

Aging for Beginners

Why Won’t Mama Listen to Me?

How do you get aging parents to move to a safer home? With love, strength and a deep understanding for what they are going through.

Aging for Beginners

My Birthday Blog—I’m Crying Because I’m Confused

At 71, Adriane Berg’s birthday celebration was a living example of age confusion in an era where elders’s place in society is changing.

Aging for Beginners

Allying with Powerful Feminist Initiatives to Fight Ageism

The fight against ageism needs to be fought much like the feminism movement. It worked then…it can work now.

Aging for Beginners

7 Reasons for Perpetual Lateness Syndrome…and What to Do About It

When you retired, did you throw away your alarm clock? Perpetual Lateness Syndrome doesn’t work, even in retirement. Time to fix it.

Aging for Beginners

How to Plan a “Fun-er-al”

You’ve had a wonderful life…you can have a wonderful death. Get creative for your last act.

Aging for Beginners

How to Hula Hoop: Mastering the Impossible

Even if you failed once, twice, three times, you can still master that skill. At 72, Adrianne Berg just did.