Luana Colloca, MD, PhD, MS

Luana Colloca, MD, PhD, MS, internationally renowned expert on placebo and nocebo effects. She is an MPower professor in the Department of Pain and Translational Symptom Science at University of Maryland School of Nursing, Baltimore, where she also directs the Placebo Beyond Opinions Center, which seeks to improve clinical trials, educate future clinicians, and integrate placebo knowledge into precision medicine practices. UMaryland.edu

Articles by this author

Health

What Is the Placebo Effect?

Luana Colloca, MD, PhD, MS | February 28, 2025

Several years ago, University of Pittsburgh researchers gathered 237 adults and served them cocktails. They poured a cold, clear liquid from a Smirnoff vodka bottle...

Head Games That Sabotage Your Health

Luana Colloca, MD, PhD, MS | February 15, 2022

You swear the reason your headache won’t go away is because you bought the generic pain reliever instead of the name brand…your spouse stops taking...