Sherrie A. Madia, PhD, director of communications, external affairs, at The Wharton School of the University of Pennsylvania, Philadelphia. She teaches social media and communications strategies to students and corporate clients and is coauthor of The Social Media Survival Guide (Full Court). www.SocialMediaSurvivalGuide.com
How to use social media to make your small business much more successful Facebook has more than 500 million active…
