Jonathon Schuldt, PhD

Jonathon Schuldt, PhD, assistant professor, department of communication, and director, Social Cognition and Communication Lab, Cornell University, Ithaca, New York. His study was published in Health Communication.

Food-Label Colors Trick Consumers

Food-Label Colors Trick Consumers

Jonathon Schuldt, PhD | April 15, 2014

Are you being manipulated at the supermarket? Unless you shop with your eyes closed, the answer is yes. For example,…